BMW Group is present process a major transformation in its design management, with Domagoj Dukec now assuming accountability for Rolls-Royce Design, together with the celebrated Bespoke and Coachbuild divisions. This pivotal second for Rolls-Royce marks a brand new period in luxurious craftsmanship and personalised automotive design. For Dukec, nonetheless, this position represents not only a profession milestone however the realization of a problem he had lengthy sought. Based on BMW Group Design Chief Adrian Van Hooydonk, Dukec requested for the Rolls-Royce place a while in the past within the quest for brand new challenges. Now Dukec is able to push his design experience to new heights, significantly in a model famend for opulence and personalization.
Began at Volkswagen and Citroën
Dukec’s journey to this place started early in life. At simply 13 years outdated, he was already sure that his future lay in automotive design. His father repeatedly drove him to Pforzheim, the place Dukec introduced his sketches to the college’s Faculty of Design. All through his schooling, Dukec spent each trip interning with numerous automotive producers, the place he realized the very important stability between a product’s aesthetic and purposeful execution and its business viability.
Following his commencement from Hochschule Pforzheim in Transportation Design in 1999, Dukec’s profession took him throughout the globe, with stints at famend studios in Barcelona, São Paolo, and Paris. He held key roles at Volkswagen as an exterior designer and later at Citroën as an exterior design supervisor. It was throughout this time that he sharpened his abilities in automotive design, finally main him to reply BMW’s name in 2010.
BMW Design Boss in 2017
At BMW, Dukec rapidly rose by way of the ranks. By 2013, he was main the Exterior Design crew, and in 2017, BMW confirmed him because the design chief for each its ‘i’ electrical vehicles and its high-performance ‘M’ fashions. His contributions have been instrumental in shaping BMW’s daring new design language, particularly in fashions just like the iX, i4 and the M3/M4, and naturally, the upcoming Neue Klasse household.
Now, as he takes the helm of Rolls-Royce Design, Dukec’s accountability extends past aesthetics. His imaginative and prescient will outline the following chapter of Rolls-Royce, because the model embraces electrification whereas sustaining its dedication to unparalleled luxurious. The Bespoke and Coachbuild departments, which permit purchasers to tailor each element of their vehicles, can be central to his work, providing him the inventive freedom to push the boundaries of automotive craftsmanship.
Concurrently, Anders Warming, who beforehand led Rolls-Royce Design, will oversee all Superior Design matters throughout BMW Group, together with BMW’s Designworks subsidiary. His broader position displays will enable Warming to deliver his abilities to the design of BMW ideas. Warming’s wealthy historical past with BMW, the place he designed iconic fashions just like the Z4 and showcars like GINA and Mille Miglia, ensures that his management will affect future design improvements throughout all manufacturers.
This reshuffling marks a deliberate technique by BMW Group to realign its design management and reshape its design studios throughout all manufacturers. With Dukec main Rolls-Royce and Warming on the forefront of BMW Group’s Superior Design, the corporate is signaling its dedication to balancing custom with innovation. As Dukec transitions into this new position, his want to push the envelope in design, will undoubtedly depart a long-lasting mark on Rolls-Royce’s future, positioning it as a frontrunner in each luxurious and forward-looking automotive design.
